Using consumer-permissioned data technology to expand consumer-base and cut costs
A case study on INvestEd
MeasureOne has increased our loan originations, while still being financially sound, and is ultimately helping more families.
Joe Wood CEO, INvestEd
![joe-wood](https://www.measureone.com/hs-fs/hubfs/assets/images/images/joe-wood.jpg?width=100&height=100&name=joe-wood.jpg)
Creating a new product by swapping-in high academic achievers
![head_logo](https://www.measureone.com/hubfs/head_logo.png)
About INvestEd
INvestEd's goal is to provide students with solutions to put higher education within reach. Their efforts focus on providing friendly, free, expert financial aid help to students, families, and counselors.
Their goal
INvestEd was searching for means to help more families that need loans. Their traditional lending practices focused on students with credit-worthy co-signers, limiting their ability to assist students and families. Their objective: expand lending to a broader universe of students – without increasing portfolio risk.
The academic data solution
INvestEd uses the MeasureOne API to extract and standardize transcripts, enabling them to incorporate academic data as a means to assess credit risk. MeritScore, a part of MeasureOne’s predictive analytics suite, helps them weigh an applicant’s future payment risk and validate lending decisions.
The final results
Since onboarding academic data, INvestEd has successfully created an entirely new portfolio category, increasing loan originations by more than 6%.
![favicon-measure-one](https://www.measureone.com/hubfs/assets/images/logos/favicon-measure-one.png)
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